Shopping Today

Hét e-commercekennisevent

12 oktober 2023
DeFabrique, Utrecht


Mischa Alexander

Mischa Alexander

My CEO would describe me as: ‘A rare combination of a senior marketing executive, entrepreneur and consultant who has extensive digital, agency and start up experience and a record of delivering strong commercial results. Uniquely positioned to successfully navigate the challenging new world of ‘modern marketing’.

I’d describe myself as a dog loving, father of two (children not dogs) who supports Spurs and who has no sense of humour!

State of e-commerce in the Netherlands

Tinka has just commissioned a bespoke research project looking in depth at the state of e-commerce in the Netherlands. In Mischa’s presentation he will present an analysis around Dutch consumer online-shopping habits in 15 shopping verticals. Key insights will also include the latest changes and trends in payment behaviour.