Rocío Villares
Rocío is the Senio Pais Social Manager at Otrium and is dedicated to helping the business thrive in the digital landscape by maximizing the impact of the online advertising strategies. Her expertise in Paid Social has allowed her to be a specialist in managing advertising campaigns on platforms such as Facebook, Instagram, LinkedIn, TikTok, Snapchat, X, and Pinterest.
Social Proof in Ads: optimizations that impacted Otrium’s ROI
Discover how the power of customer voices can transform your advertising. Otrium—one of the most innovative end-to-end platforms for outlet fashion—will share exclusive results from real-world tests showing how they used reviews to boost ROAS and lower CPMs. You’ll get practical insights into what worked, how they optimized, and where the biggest wins came from.
Alongside Otrium’s story, Trustpilot will unveil brand-new research on the impact of reviews within ads, revealing the content types that drive the strongest results.
Don’t miss this opportunity to discover how social proof can transform your campaigns.